About us
The start of Krunchy:
Two people with a pioneering spirit, an oven and a bicycle - the story of Barnhouse began with these “ingredients” in 1979. The world's first organic crunchy muesli was baked in the kitchen of a Munich apartment and was mostly delivered to the few organic stores in Munich by bike: Krunchy. Tray by tray with a daily output of 4 kg. Today, this would perhaps be described as a cool start-up. The goal was very clear and still is today: we always want to provide you with the best crunchy muesli!
The development of Barnhouse
In the first ten years, we grew slowly - almost organically. After the apartment, the path led to a basement bakery in Munich's Slaughterhouse district in 1981.
From 1983, Barnhouse baked on the second floor of a carpenter's workshop in Ismaning near Munich. Here, the product range grew immensely: in addition to Krunchy, we also produced muesli, soups, sauces, puddings, baby food, chocolate bars and much more. None of these products had previously been available in organic quality. Barnhouse was a real organic pioneer! When the space became too small and the product range too large, we made two important decisions:
1. we refocused on our core competence - namely Krunchy!
2. We planned a modern production facility to accommodate our growth.
In 1998, we took a huge step with our first own building - planned in-house and completely adapted to the needs of the modern Krunchy baking business. Since then, we have been based in Mühldorf am Inn in Upper Bavaria, about 80 km east of Munich.
This is how we bake our Krunchy
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Today, we can bake up to 40 tons of Krunchy and other breakfast cereals every day - exclusively organic, in uncompromising quality and with undiminished passion.
Everything you taste in Barnhouse products is unadulterated and genuine. Quality is our top priority. Thanks to our focus on Krunchy, we have achieved true mastery in this area (...we're not being modest here...). This is appreciated by our customers, who have made us the undisputed crunchy muesli market leader in German organic food stores.
But we are not resting on our laurels, quite the opposite: we want to make our Krunchy even better for you - and have been doing so for 45 years now.
We act sustainably
But it's not just our Krunchy that we want to keep improving! We are pleased that we also initiate things “behind the products” that - and we are genuinely convinced of this - make our world a better place.
100% of our Krunchy is baked with flakes made from oats and spelt that grow in the fields of our Barnhouse farmers in the region. The grain is also flaked “right on our doorstep”, in the PrimaVera mill near us in Mühldorf. This not only means more regionality, close partnership and fair prices for the farmers - because together with our farmers, we continue to develop organic farming, promote organic seeds and are active in matters of biodiversity. In this way, we strengthen family-run organic farms and our environment at the same time.
In addition the cocoa in our Krunchys is Fairtrade certified. This means we support producers in the Global South and are committed to purchasing this raw material fairly and sustainably.
Barnhouse has also been We-Care certified since 2021. This means that we act sustainably along the entire supply chain and work on continuous improvement. This means that from cultivation in the countries of origin to the local supermarket, We-Care-certified companies work with their partners to produce food in a fair and environmentally friendly way. This creates commitment and a new ecological and social quality in the supply chain - for the benefit of people and nature.
Barnhouse is also CO2-neutral. Our annual carbon footprint helps us in particular to implement targeted climate protection measures within the company. We are currently still offsetting our CO2 footprint with projects abroad. However, we hope to soon be able to offset unavoidable emissions through regional projects.
Awards and prices
Taste and quality come first at Barnhouse. That is why it is always the greatest motivation for us to receive confirmation of this, for example through the Best Organic award.
